Journal
We break down SaaS, web development, SEO and cybersecurity in plain language — based on our experience.
We break down eight reasons a site stays stuck outside the Yandex top 10, and exactly what needs fixing before your positions finally start to move.
Clients book in the evening and at weekends, when the manager is not answering. How 24/7 booking works and which settings make it safe to switch on.
Sticky notes on monitors and one password for everyone is the reality in most companies. How to introduce a password manager and a policy nobody sabotages.
Website, Localrent, Wayrent, Avito — four sources of requests and one schedule. Why moving data by hand eventually leads to renting one car out twice.
Customer databases are stolen by staff far more often than by hackers. Technical and organisational measures: roles, export limits, logs and watermarks.
Half of all customers pick a time outside business hours. We count how many bookings are lost without a booking form, and how to build one that works.
The reasons a crawler will not add pages to the index: blocks in robots and canonical, thin content, and a crawl budget that has already run out.
Three sources of losses that almost never make it into a salon's records directly. How they look in numbers and what a proper system actually does about them.
The real leak points in e-commerce, from skimmers in third-party scripts to open APIs. What to check in your own store this week, point by point.
How a handover works without a printer or a folder of papers: the contract and receipt come from the booking, and the client signs with a finger on a tablet.
Why a password is no longer a cure-all, how two-factor authentication works, and how to implement it correctly.
What HTTPS actually gives you, how certificate types differ, what they cost and which configuration mistakes cancel out the protection entirely.
A portal takes routine work off your staff and keeps customers close. We look at who needs one, which features are essential, and what it will actually cost.
